Brought AAPI voice to the forefront in Hip-Hop, managing the 1st Chinese American to sign a major label deal, producing the 1st Asian American group to have a 6x platinum single, and bringing Hip-Hop to new generations in Asia through an album entirely in Cantonese.

Built a local events business into a national network, running 500+ events per year, bringing the AAPI consumer into the American nightlife space.

Leveraging the success of AAPI artists led to impacting global culture via brand partnerships, streetwear, film, and music.