Developed a unique venue for Creatives, Organizations, and Communities that are often underrepresented. This space provided them with services they’d normally not have access to in order to create content, hold events, and strategize.

Through the intersection of these groups at GreatCo, collectives were born in the space that reflected this convergence of Communities, Industry Leaders, and Creative Tastemakers.

As a natural fit in our work to understand and build the culture for future content, PepsiCo became an ideal partner who allowed us through this program to uplift marginalized creators who wouldn’t normally get this level of support, awareness, and opportunity.